>> IT IS UNBELIEVABLE, AMAZING. REPORTER: WHAT STARTED OUT AS A DREAM IN 2011 HAS BLOSSOMED INTO ONE OF THE PREMIER PARADES DURING CARNIVAL IN NEW ORLEANS. THE MYSTIC KREWE OF NYX THE GODDESS OF NIGHT NOW RULES THE NIGHT EACH WEDNESDAY BEFORE FAT TUESDAY. DRAWING SWELLS OF SPECTATORS. RAIN OR SHINE. >> WE HAVE BEEN THROUGH THE COLD, THE RAIN A COUPLE OF YEARS, THE COLD AND THE RAIN. JUST TO SEE THE PEOPLE OUT WAITING FOR US, THEY DESERVE OUR BEST. REPORTER: AND THAT ATTITUDE IS WHAT MAKES THIS ORGANIZATION SO SUCCESSFUL AND POPULAR CAPTAIN JULIE LEA INCORPORATED THE ALL-FEMALE KREWE AFTER MARDI GRAS 9 YEARS AGO INSTANTLY GARNERING MORE THAN 500 MEMBERS FOR THAT INAUGURAL RID >> ABOUT THREE MONTHS BEFORE THE ACTUAL PARADE, WE GOT THE APPROVAL FROM THE CITY. THEN THEY CAME OUT OF THE WOODWORK. WE COULDN’T SAY YES FAST ENOUGH, AND WE HAD A WAITING LIST FROM THE FIRST YEAR. REPORTER: NOW THEY ARE 3500 MEMBER STRONG, STILL WITH A WAITING LIST. THE CLUB IS KNOWN FOR ITS SIGNATURE PURSE AND THE PINK AND BLACK EMBELLISHMENTS EVERYWHERE. NOW IT IS TRYING TO INCORPORATE MORE USEFUL SOUVENIRS FOR REVELERS, EVERYTHING FROM BATH BOMBS TO U CABLES, EVEN PHONE CASES. >> WE HAVE LIGHTS FOR YOUR KEYBOARD, FANS, REALLY USEFUL STUFF. REPORTER: BEHIND THE SCENES, THE HEADDRESSES ARE THE COMMODITIES. EACH YEAR, THERE IS A CONTEST USING THAT HEADWEAR TO DECIDE WHO RIDES ON THE TITLE FLOW IN THE FRONT OF THE PARADE. >> THEIR WORK HOURS EACH SEASON ON THESE HEADDRESSES. REPORTER: FOR THESE WOMEN, THEY GET TO TAKE HOME SOMETHING MUCH GREATER THAN THROWS OR BRAGGING RIGHTS. THEY’VE FORGED FRIENDSHIPS. >> THEY ARE AMAZING. I DON’T HAVE ANY SISTERS, I WASN’T IN A SORORITY. IT CAN E HARD AS YOU GET OLDER AS A WOMAN TO FIND OTHER PEOPLE TO CONNECT WITH. REPORTER AND A SISTERHOOD SPANNING ACROSS 44 STATES AND FO COUNTRIES, DRAWING THEM TOGETHER MONTHLY AND CULMINATING ON ONE SPECIAL EVENING. >> THAT IS REALLY SOMETHING THA BLOSSOMS THAT I’M SO THANKFUL FOR.